I worked with Gameplan to provide them with an overarching communications strategy encompassing emails, website and copy/content production.
The website was the focal point on the strategy, needing to clearly communicate what is often a confusing journey for parents and students. I collated and edited existing content and created new messaging for a clear call to action which was on brand and appropruate to the various audiences. Gameplan have been able to update the content without third party input, giving them greater control of their communciations.
A new and innovative business event for the golf industry, the Golf Business Forum (GBF) was an excellent communications project to get my teeth into. I worked closely with the GBF event owners on the inaugural and subsequent events, each of which was an 18-month project.
I developed and executed an integrated content strategy and produced written, video and graphic content pushed through email, website and social channels (including paid social) as well as campaigns in industry media and direct mail.
History At Work (HAW) are a small history and heritage consultancy with an excellent reputation for the work they do. The business was at a point when new initiatives and projects were in the pipeline and it needed a way to market these products with limited resources and budget.
I worked remotely with HAW to develop their brief and learn about their business and industry in order to develop a communications plan which would, in conjunction with a revamped website and training on email and social content, serve them well into the future.
Berry Lane is a small careers transition consultancy and required a suite of branding collateral and a simple website to serve as a platform for blog articles, credentials and contact details.
I worked with Hugh to refine his offering and created copy and content appropriate to his new brand and audience.
The culmination of a decade’s genealogical work by the client, this family history book is a wonderful repository of lore, humour, love and knowledge for the multiple strands of the family tree to enjoy.
I provided editing services and, along the way, image construction and document design for this project.